Dutch fans have gone viral at Euro 2024 for creating an amazing atmosphere before and during games. Annegret Hilse/ReutersDutch fans have gone viral at Euro 2024 for creating an amazing atmosphere before and during games. Annegret Hilse/Reuters

Meet the Man Behind Euro 2024’s Viral ‘Orange Madness’ Dance Craze

At this year’s European Championships, a simple dance tune has sparked a viral Orange Madness sensation among thousands of orange-clad soccer fans. The song “Links Rechts” (or “Left Right”) by Snollebollekes has become the unofficial anthem for the Dutch national team spreading joy and excitement worldwide through videos of fans dancing in unison.

The song’s charm lies in its simplicity, with easy-to-follow instructions and an irresistibly catchy chorus. Fans eagerly link arms and jump left when prompted, then switch direction to jump right. The sight of thousands of fans moving together in perfect harmony, dressed in Orange Madness , has been a highlight of Euro 2024.

The craze has even spread to the pitch, with Dutch players celebrating their quarterfinal victory over Turkey by performing the dance. Social media has seen a flurry of participation from unexpected quarters, including the Berlin Police and the Leipzig fire service.

Even the Dutch players performed the song on the pitch after beating Turkey in the quarterfinals on Sunday, while the Berlin Police and the Leipzig fire service have even gotten involved on social media.

 

“I never get used to it, so it stays magic,” Snollebollekes lead singer Rob Kemps tells CNN Sport, reflecting on how the song has been embraced by so many people

Rob Kemps, the lead singer of Snollebollekes, shared his amazement at the phenomenon with CNN Sport. “I never get used to it, so it stays magic,” he said. “The extra magic for me right now is that it’s going viral not only in Holland but also in Germany and many other countries. So that’s very special for me.”

Kemps, originally a comedian, was asked to join Snollebollekes over a decade ago. The band’s founders were keen to continue creating what he describes as “fun” and “very popular” songs, and Kemps accepted the invitation to sing with the Orange Madness.

The origins of “Links Rechts” date back to their early performances, where Kemps would encourage crowds to wave left and right. This simple move inspired the song, which was released in 2015. “We thought if they are crazy enough to wave from left to right, let’s see if they are crazy enough to jump from left to right,” Kemps recalled, reflecting on how the dance has become the unofficial soundtrack of Euro 2024.

And indeed, everybody has embraced the dance, making “Links Rechts” a memorable part of this year’s championships.

Dutch players dance to ‘Links Rechts’ on the pitch after beating Turkey in the quarterfinals.

The Showman Behind Euro 2024’s Viral ‘Orange Madness’ Dance Craze

Rob Kemps doesn’t see himself as a “serious singer” but rather as a “showman,” and he’s been busy proving that in Germany this year. Before the Netherlands’ group game against France, Kemps took to the streets of Leipzig, entertaining Dutch fans from an open-top bus. Leading the crowd in the now-famous left-right dance, Orange Madness the footage quickly went viral on social media.

Dutch fans have been singing and dancing to “Links Rechts” for years, but the song became a staple of Dutch soccer celebrations after the women’s team won the European Championship in 2017. Kemps performed the hit during the victory celebrations in Utrecht, and it quickly caught on. Since then, the dance has been seen at Formula 1 races, celebrating Max Verstappen, and even at the Tour de France.

“I call it the orange madness,” Kemps says. “Everybody wants to be a part of it. I think that’s the power of the song and the hype right now. When you see it, you want to be a part of it. You want to be there.”

With its infectious energy and simple moves, “Links Rechts” has become more than just a song – it’s a phenomenon uniting fans across events and countries. Kemps’ role as the enthusiastic showman behind this viral dance craze continues to bring people together, spreading joy and excitement wherever it goes.

Rob Kemps is lead singer of the group called Snollebollekes.

The ‘Orange Madness’ Unites Fans at Euro 2024

Guido Pauw, 29, is one of the many Dutch fans who have embraced the viral song “Links Rechts” at this year’s Euros. He’s already traveled to Germany twice to watch the Netherlands play and is heading to Dortmund on Wednesday, even without a ticket, just to be part of the incredible atmosphere created by the ‘Oranje Parade.’

The ‘Oranje Parade’ refers to the thousands of Dutch fans who march to the stadium before matches, creating a sea of orange and a feeling of unity. For Pauw and many others, it’s not just about the game but also about being part of this vibrant and joyous community.

As the Netherlands prepare for their semifinal against England, the spirit of ‘Orange Madness’ continues to bring fans together, celebrating their shared love for soccer and their team. The infectious energy of the ‘Oranje Parade’ and the simple, catchy dance moves of “Links Rechts” have made Euro 2024 an unforgettable experience for Dutch fans and spectators worldwide.

‘Orange Madness’ Unites Fans at Euro 2024

Guido Pauw, 29, is one of the countless Dutch fans captivated by the viral sensation “Links Rechts” at this year’s Euros. Already making two trips to Germany to watch the Netherlands play, Pauw plans to head to Dortmund on Wednesday, ticket or not, just to be part of the electric atmosphere of the ‘Oranje Parade.’

The ‘Oranje Parade,’ where thousands of Dutch fans march to the stadium in a sea of orange, is a sight to behold. For Pauw, it’s not just about the soccer but also about the shared joy and unity of the experience.

“It’s amazing. It’s a great feeling,” Pauw tells CNN Sport, describing the thrill of being in the middle of the dance. “Maybe what’s most special is seeing people standing beside the fan walk, like the German locals, with everyone hanging out of windows and holding up their phones to capture the moment. Especially when this song comes on, you see everyone grabbing their phones and enjoying the moment.”The Netherlands will face England in the semifinals in Dortmund on Wednesday, with the winner facing Spain in the final on Sunday.

Pauw, like many in the Netherlands, knew “Links Rechts” as a party song before it became synonymous with the soccer team. But its viral success at this year’s tournament has given it a deeper meaning. “We as Dutch people can be a little critical towards ourselves,” he explains. “But a moment like that, in a foreign city, with Dutch people side by side, gives a feeling of unity that we don’t see that often in our country. So it’s amazing.”

As the Netherlands prepares to face England in the semifinals in Dortmund on Wednesday, with the winner taking on Spain in the final on Sunday, the spirit of ‘Orange Madness’ continues to bring fans together. If the Netherlands triumph over Gareth Southgate’s side, there’s no doubt they’ll celebrate with their iconic dance once again. 

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